• Power of Personalization event
    at the HP Graphics Experience Center in Barcelona

    07/ 08th of March 2019

Register for the POWER of Personalization event at the HP Graphics Experience Center in Barcelona

Discover how digital print boosts consumer engagement through personalized marketing campaigns. Leading keynote speakers, relevant insights and practical, plus creative, hands-on sessions are the ingredients for this 360° learning experience.

Don’t miss this unique opportunity. Join us!

Events Date:
07/ 08th of March 2019

Event Location:
HP Sant Cugat
1 – 21 Cami de Can Graells
08174
Sant Cugat del Valles
Spain

Limit date to register:
February 22nd 2019

Content & agenda
Pepe Gorbea
Pepe.Gorbea@hp.com

Event logistics & accomodation
HP Experience Center BCN - Events
hpec.bcn@hp.com

Agenda

7th of March

Start Topic
PM Arrival in Barcelona & check in to Hotel
20:00 Networking Dinner with HP

8th of March

Start Topic
8:00 Transportation to HP Offices
8:45 HP Welcome & coffee
9:30 Seminar Sessions & workshops
  • Continuous Disruption is the new standard for Brands
    • How to stand out from the crowd? The power of the personalized story
    • The role of HP Digital Print in driving Earned Media
      • The media landscape: current versus new media channels
        • How to drive Earned Media through Digital Packaging as a Brand differentiator
        • Driving ROI – how to monetize Digital Print
    • Personalize your brand in real-time
- Discover HP Digital Print´s sustainable solution
- HP Graphics Experience Center tour
15:30 Transportation from HP Offices to Barcelona Airport

Hotel Information

AC Hotel Sant Cugat

Address: Plaza Xavier Cugat, Sant Cugat del Vallés 08174 Spain
Website: AC Hotel Sant Cugat

This 4-star hotel is located in Sant Cugat del Valles, in the business area of Sant Joan, the hotel is just 150 metres from the railway station and 30 minutes by train from Plaça Catalunya in central Barcelona. The hotel has 152 rooms, several function rooms for meetings and events, and all the usual services and facilities offered by AC Hotels by Marriott. Enjoy our outdoor pool where you can leave the strains of the day behind and relax by taking a dip, resting or sunbathing. Guests can enjoy the Fitness Centre and the AC Lounge, which boasts great cuisine made with market-fresh products. Free Wi-Fi access throughout the hotel so that guests can connect to the internet whenever they want.