HP Metal Jet technology is the industry’s leading platform for the 3D mass-production of metal parts. HP is announcing recent momentum and key milestones of its breakthrough platform. Several new Metal Jet customers are leveraging the technology and working with production partner, Parmatech, to design and produce breakthrough new applications.

HP is enabling Cobra to reinvent design for golf

Cobra Golf, a leader in golf club manufacturing, innovation and design, has selected HP Metal Jet for its entry into 3D printing for product innovation and parts production. A foremost innovator in the golf world, Cobra is committed to revolutionary advancements in technology, engineering first-of-its-kind clubs and equipment designed to elevate the game. Cobra, HP, and Parmatech are working together on a strategic, multi-year product roadmap,that leverages the design and manufacturing benefits of HP’s additive technologies to deliver golf equipment that raises performance and golfer satisfaction to new levels.

“Cobra Golf strives to deliver high-performance products that help golfers of all levels play their best and enjoy the game,” said Jose Miraflor, Vice President of Marketing, Cobra Golf. “To do that, it’s critical to use the most effective manufacturing processes to design, develop, and achieve optimal results. To continue innovating and transforming the way equipment is manufactured, we are working with HP and Parmatech to take advantage of the benefits of Metal Jet. We are seeing immediate benefits including design freedom, rapid design iteration, and high quality parts that meet our economic demands.”